THE FABRIC INITIATIVE

The value of what already exists

As part of our ongoing efforts to make more responsible choices in how we produce our clothing, we are introducing The Fabric Initiative, our deadstock sourcing programme, with the upcoming Winter '26 collection.

When developing selected pieces for this collection, we made sourcing deadstock fabrics our first priority.

The idea is simple: to make better use of what already exists. Deadstock refers to surplus fabrics left unused from previous production runs. By incorporating these materials into our collection, we give existing high-quality fabrics a new purpose while reducing the need for newly produced textiles in those pieces.

It's a more considered approach to material sourcing and another step towards making thoughtful decisions about how we create our clothing.